Audience: Participants

Product: MERS Defined Benefit, Defined Contribution, Hybrid, 457, Health Care Savings Program

Date Sent: 3/22/2017

Format: Postcard

Description: The first in a series of quarterly postcards was mailed on 3/22 to active participants in DB, DC, Hybrid 457 and HSCP. The superhero-themed postcard encouraged each participant to become a Super Saver and included an age-appropriate message on saving for retirement.

≤30 age group – Making a Difference $1 at a Time
31-49 age group – Put the Power of Annual Escalation to Work for You
50+ age group – Speed Ahead with Catch-Up Contributions

Recipients were encouraged to “like” MERS of Michigan on Facebook for more retirement planning tips and resources.